7 Interview Brainteasers To Assess Your Sales Interviewees' Critical Thinking

Learn how to use brainteasers in sales interviews to evaluate candidates' critical thinking skills and discover top performers who can thrive in challenging sales environments.

June 20, 2023

Welcome to our blog, where we dive into the exciting world of sales recruitment.

Today, we'll explore an innovative approach to assessing candidates' critical thinking skills during interviews: brainteasers.

Critical thinking is a crucial trait for sales professionals, enabling them to navigate complex situations, solve problems, and make sound decisions.

By incorporating brainteasers into your interview process, you can gain valuable insights into candidates' ability to think critically on their feet.

Understanding Critical Thinking in Sales

In the world of sales, critical thinking refers to the ability to analyse information, evaluate situations, and develop thoughtful strategies.

It involves logical reasoning, problem-solving, and decision-making skills. Sales professionals who possess strong critical thinking skills can identify customer needs, craft effective pitches, and adapt to dynamic market conditions. This skill set is invaluable for driving sales growth and building lasting client relationships.

The Benefits of Brainteasers in Interviews

Brainteasers are powerful tools for evaluating critical thinking skills in a high-pressure environment.

They present candidates with unfamiliar and challenging scenarios, forcing them to think creatively and find solutions on the spot.

By observing how candidates approach and respond to brainteasers, you can gain insights into their problem-solving abilities, their ability to think outside the box, and their capacity to handle complex situations.

Brainteasers can be excellent indicators of a candidate's analytical skills, adaptability, and strategic thinking.

Preparing to Use Brainteasers in Interviews

Before incorporating brainteasers into your sales recruitment interviews, it's important to define the specific skills and traits you're seeking in candidates.

Are you looking for individuals who can quickly adapt to changing market trends? Do you need problem solvers who can think on their feet during sales pitches?

Once you have a clear understanding of your requirements, you can select brainteasers that align with your desired criteria.

However, it's essential to recognise the limitations of brainteasers—they should be used as just one part of a comprehensive assessment process.

7 Interview Brainteasers for Assessing Critical Thinking

Brainteaser 1: The Lost Keys Dilemma

Scenario: Imagine a salesperson who has lost their keys and needs to find them urgently before an important client meeting. They have only 10 minutes to locate the keys in a large office building. What steps would you take to help them?

Desired Candidate Response:

  • Analyses the situation and breaks it down into manageable steps, such as retracing their steps and checking common areas where the keys could be.
  • Mentions the importance of time management and prioritisation, ensuring they focus on the most likely places to find the keys within the given timeframe.
  • Considers seeking assistance from colleagues or using technology, such as a key tracker app, to expedite the search process.

Evaluation Criteria:

The candidate's response demonstrates their problem-solving skills, ability to manage time constraints, and capacity to strategise in a high-pressure situation.

Look for candidates who approach the problem systematically, consider multiple options, and showcase a proactive and resourceful mindset.

Brainteaser 2: The Puzzle Tower Challenge

Scenario: A salesperson receives a set of complex puzzles, each representing a different challenge they might face in a sales scenario. They need to solve each puzzle within a specific time frame. How would you approach this task?

Desired Candidate Response:

  • Mentions the importance of understanding the rules and requirements of each puzzle before attempting to solve them.
  • Demonstrates a systematic approach, breaking down each puzzle into smaller components and tackling them one by one.
  • Emphasises time management, prioritising puzzles based on difficulty and the allocated time for each.

Evaluation Criteria:

Look for candidates who exhibit strong analytical and problem-solving skills.

They approach the task methodically, break down complex problems into manageable parts, and demonstrate efficient time management.

Candidates who show creativity in their problem-solving approach and the ability to adapt their strategies based on the specific requirements of each puzzle are highly desirable.

Brainteaser 3: The Three Jars Riddle

Scenario: A salesperson has three jars of different sizes, filled with varying amounts of marbles. The task is to rearrange the marbles from one jar to another, following certain rules. How would you approach this challenge?

Desired Candidate Response:

  • Asks clarifying questions to understand the specific rules and constraints of the task.
  • Develops a step-by-step plan, ensuring that the number of marbles in each jar aligns with the given rules.
  • Demonstrates logical thinking and attention to detail in executing the plan accurately.

Evaluation Criteria:

Evaluate candidates based on their ability to understand complex rules, think logically, and follow instructions accurately. Look for candidates who can devise an organised plan, adapt it as needed, and successfully achieve the desired outcome within the given constraints.

Brainteaser 4: The Bridge Crossing Conundrum

Scenario: A sales team needs to cross a treacherous bridge, but only two individuals can cross at a time. Each person takes a different amount of time to cross. How would you devise a strategy to ensure everyone reaches the other side safely?

Desired Candidate Response:

  • Recognises the need to optimise the crossing process by considering the time it takes for each individual to cross.
  • Develops a strategy that involves pairing individuals with similar crossing times to minimise the overall time needed.
  • Considers potential variations, such as carrying a flashlight or using other resources to enhance the strategy.

Evaluation Criteria:

Candidates who display strategic thinking, collaboration skills, and an understanding of time optimisation are ideal. Look for candidates who can identify the optimal pairing strategy, balance the needs of the team, and prioritise the collective goal over individual gains.

Brainteaser 5: The Sales Target Enigma

Scenario: A salesperson is given a challenging sales target that seems impossible to achieve within the given timeframe. How would you approach this situation and develop a plan to meet the target?

Desired Candidate Response:

  • Demonstrates resilience and determination, expressing confidence in finding a solution despite the initial challenge.
  • Breaks down the sales target into manageable milestones and develops a detailed action plan to achieve each milestone.
  • Considers leveraging existing resources, exploring new sales channels, or collaborating with teammates to maximise their chances of success.

Evaluation Criteria:

Look for candidates who showcase a positive mindset, a strategic approach to goal-setting, and the ability to develop actionable plans. Candidates who demonstrate adaptability, creativity, and a proactive attitude toward overcoming obstacles are likely to excel in a sales environment.

Brainteaser 6: The Logical Sales Equation

Scenario: A salesperson needs to figure out the optimal pricing strategy for a product. They must consider factors such as production costs, market demand, and competition. How would you approach this task?

Desired Candidate Response:

  • Analyses the various factors impacting pricing, such as production costs, target market, competitive landscape, and perceived value.
  • Demonstrates the ability to balance profitability with market demand, considering both short-term gains and long-term sustainability.
  • Mentions the importance of conducting market research, competitor analysis, and seeking input from relevant stakeholders to inform the pricing strategy.

Evaluation Criteria:

Candidates who showcase strong analytical skills, a comprehensive understanding of market dynamics, and the ability to balance multiple factors in decision-making are highly desirable.

Look for candidates who can devise a pricing strategy that aligns with the company's goals while considering customer value and competitive positioning.

Brainteaser 7: The Price Negotiation Puzzle

Scenario: A salesperson is engaged in a price negotiation with a demanding client. The client is pushing for a lower price, but the salesperson needs to maintain profitability. How would you navigate this negotiation to achieve a win-win outcome?

Desired Candidate Response:

  • Acknowledges the importance of maintaining a positive client relationship while also safeguarding profitability.
  • Emphasises the value proposition of the product or service, highlighting its unique features and benefits.
  • Suggests alternative solutions or compromises that could meet the client's needs without compromising profitability, such as offering additional services or adjusting the payment terms.
  • Demonstrates strong communication and persuasive skills, effectively articulating the value of the product or service and negotiating from a position of strength.

Evaluation Criteria:

Evaluate candidates based on their negotiation skills, strategic thinking, and ability to find win-win solutions. Look for candidates who can handle difficult negotiations with poise, advocate for their company's interests, and maintain a customer-centric approach to achieve mutually beneficial outcomes.

Conclusion

Incorporating brainteasers into your sales recruitment interviews can be an effective way to assess candidates' critical thinking skills.

By presenting them with challenging scenarios, you can gain insights into their problem-solving abilities, adaptability, and strategic thinking.

Remember, brainteasers should be used as one part of a comprehensive assessment process, alongside other interview techniques.

During the evaluation process, consider candidates' ability to think critically, approach problems systematically, communicate their thought process clearly, and demonstrate creativity in finding innovative solutions.

Look for candidates who remain calm under pressure, exhibit logical reasoning, and showcase resilience in the face of challenges.

By optimising your sales recruitment process with critical thinking assessments, you increase the likelihood of selecting sales professionals who possess the critical thinking skills necessary for success in the field of sales recruitment.

So, the next time you conduct a sales interview, consider incorporating brainteasers to assess critical thinking. You'll not only gain valuable insights into candidates' abilities, but you'll also create an engaging and memorable interview experience.

Get ready to unlock the potential of your sales team with candidates who possess the critical thinking skills necessary for success in today's competitive sales landscape.

Happy recruiting!

Note: For more tips and insights on sales recruitment and optimising your hiring process, visit our blog regularly. We're here to support your journey toward building a high-performing sales team.

Coburg Banks Sales Recruitment Agency
We help the best salespeople get brilliant jobs in top companies.

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